Stop It With The Small Plates! (Except Where They Work)
Dear Restaurant Owners,
The jig is up! Do you think I’m a chump? Do you think I don’t see through you and your small plate menus?
You’re trying to get me to spend more money than I want to! Instead of offering up an individual-sized appetizer for $12 to $15 and an entree in the $20 to $30 range, you’re asking me and my tablemates to each order several $12 to $15 dishes—at several restaurants, recently, we were instructed to order “six to seven” of these small plates per person. It’s been years since I got a 1 on my A.P. Calculus exam, but I’m pretty sure that adds up to at least $80 a pop before drinks, dessert, tax and tip. Why don’t you just put a pistol to our heads and demand that we empty our wallets on the table before allowing us to see a menu?
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