Is Anything Ever Really New In The Food World?
It’s that time of year again. First comes the “What To Do With Leftover Candy?” and the blood-tinted Halloween punch; then we’re in turkey month—just look at those glossies at your supermarket checkout—and, faster than you can say “hot buttered rum,” there’ll be the Bûche de Noëls, the potato latkes, and glasses of champagne to ring in the New Year.
Most mainstream food outlets—from blogs to magazines to cooking shows on T.V.—will follow the formula with precision. They’ve been plotting this since summer, when holiday strategy meetings took place: “What can we do this year that we didn’t do 50 times already?”