This week’s Clean Plate Club guest needs no introduction: if you’re reading this and you haven’t visited Smitten Kitchen, you have your food blog priorities out of whack. Deb is the queen of the form, the sun at the center of the food blog universe. Don’t believe me? How many food bloggers can you name with tens of millions of readers a month, profiles in The New York Times, and a best-selling cookbook to boot? Deb is the real deal and I’m so lucky she agreed to talk to me over Skype, though we did get into a huge fight about photography. Let me explain.
After my New York Public Library event with Deb Perelman (there were 230 people there!), I’m rethinking my whole blog.
Somehow, through my aggressive questioning, I forced Deb to give up her blogging secrets. And the one that’s really staying with me the most is the fact that she cooks during the day to have daylight for her photos. That’s why her blog pictures always look so good. It doesn’t happen at night. My blog happens at night. Again, I have to rethink everything.
I am so proud of my friend Deb Perelman and her Smitten Kitchen Cookbook, which is taking the world by storm. She’s proving, with her New York Times bestseller status and Amazon-clobbering sales rank, that food bloggers are here to be taken seriously. It’s especially exciting because Deb and I have the same cookbook agent and we sold our books around the same time, toasting our endeavors with a toasted marshmallow milkshake at Stand. And on December 17th, we’ll be sharing the stage at the New York Public Library for a discussion all about our books and food blogging in general. (Details below.)