Yeah I think it's one thing to go for Sante et al but lying to your kids about food is a basis for a bad food relationship that can last a lifetime. I mean it's one thing to do that kind of thing to make snack food healthier (brownies with spinach in them) but another to turn your children into people who will only eat "familiar" foods.
A great read for parents that want to get their kids to eat more vegetables is: http://www.greatbigvegchallenge.blogspot.com/
This mom took the problem head on and faced it down. Without the condescending approach of "oh my kid only likes KID food". I think that's what bugs me about the whole "sneak food into your kid" issue.

Wow. I think a button has been pushed! ;) And Clare if your comment was sarcastic please ignore me. :)

Thanks for raising this topic, Adam and to Tulip and Clare for weighing in.

The parent/food blogs have been wailing on this topic for the last week (Okay, I have been too...I admit I posted my top ten reasons why this book is completely ridiculous) but the book, her bizarre Oprah show appearance and the weird similarities between her book and the Sneaky Chef's recipes have made for some interesting discussion about what and how we should be feeding our kids and teaching them about food.

I think it's not about one little lie. It's about creating adventurous eaters, people who love cooking, eating and gathering at the table. It's not about stuffing beet puree into your kid's tacos (or whatever) in the dead of night.

Anyway, as a mom with 2 toddlers, you wouldn't catch me dead spending a couple of hours a week standing at the food processor in my fuzzy slippers pureeing corn and zucchini...but I love that we're talking about it!

Addendum to prior comment: There's no sense in tricking your kid.